Media Industry

Globally media, publishing & entertainment industry is facing the strategic challenge of sustaining and growing amid the rapidly evolving demographics of changing product distribution channels, content consumption patterns and pricing models, resulting from the digital media revolution.

With the emergence of multiple content delivery channels specially the smartphones and tablet PCs, along with the increasing popularity of search engines and social content platforms, the impetus for growth in this sector is gradually shifting from physical prints to digital content that is readily available via the web or mobile applications to the ever-increasing demography of digital media consumers.


  • Competitive products
  • Pressure on operating margins
  • Rapidly evolving consumer buying behaviour & demand patterns for personalised products
  • Faster Time to Market
  • Regulatory compliance


  • Digital Banking for rich customer experience & retention
  • Responsive IT infrastructure to render a planned compliant system

Primacy Solution & Services

  • Advertising Platform (Online & Mobile advertising)

  • Multi- Channel Distribution of Content, Information, Advertising, Media products

  • Smart TV solutions

  • Custom e-book publishing

  • E-commerce portal with Category & Subscription Management & Distribution Analytics

  • Content Creation, XML Content Transformation, Content Authoring